Privacy Policy
Last updated 30 August 2026
Short version: your email is the only thing I ask for, and only if you want the newsletter or you buy the guide. Your card details go straight to Stripe and never reach me. I use a few standard tools to see how the site is doing. I do not sell your data to anyone, ever. If you want out, email me at hi@kanniinjapan.com and I will delete you. The long version is below.
1. Who I am
Hi, I am Anna. I run Kanni in Japan, the self-guided Japan itinerary you found at www.kanniinjapan.com. It is a one-person project, so when this policy says "I", it really is just me.
The legal side belongs to my company. For data protection law, Vibe Labs s.r.o. is the data controller for everything described here: it decides what gets collected and why, and it is who you complain to if you are not happy about it.
- Company
- Vibe Labs s.r.o.
- Registered office
- Čs. armády 369/7, Bubeneč, 160 00 Praha 6, Czechia
- Business ID (IČO)
- 23452617
- Privacy questions
- hi@kanniinjapan.com
2. What I collect
What you hand me
- •Your email address. The only field on the signup form, and the only thing I need to buy the guide, because that is where I send it. Nothing else is asked for.
- •Anything you email me. If you write to me, I keep the thread so I can reply and remember the conversation.
What gets collected automatically
- •Usage data. Which pages you look at, how you got here, roughly where you are (city level, worked out from your IP address), your device and browser, and when you visited.
- •Campaign tags. If you arrive from an ad or a link I shared, the link carries tags such as
utm_source,fbclidorgclid. I store those in your browser for up to 30 days so that if you sign up later, I can tell which link brought you. - •Your IP address and browser identifier at signup. Sent along with the signup so the ad platforms can match the conversion, and so I can spot bot signups.
What I do not collect
No card numbers, no passport details, no passwords, no precise GPS location, and nothing about your health, beliefs, or anything else the law treats as sensitive. Please do not send me any of that.
3. Why I use it, and my legal basis
If you are in the UK or the EEA, the law says I need a legal basis for every use. Here they are, in a table, because that is genuinely the clearest way to put it.
| What I do with it | Why I am allowed to |
|---|---|
| Sending you the newsletter you signed up for: new routes, the odd promo, and updates to a guide you own | Your consent. You gave it by joining the list, and you can take it back with the unsubscribe link in any email. |
| Selling, delivering and supporting the guide you buy | Performing the contract between us. Without your email I cannot send you what you paid for. |
| Keeping records of sales, refunds and tax | A legal obligation I have to comply with. |
| Analytics, and measuring which ads bring people here | Your consent, asked for in the cookie banner and required up front if you are in the UK, the EEA or Switzerland. Everywhere else, my legitimate interest in knowing whether any of this is working, which the same banner lets you switch off. |
| Keeping the site up, and stopping fraud and abuse | My legitimate interest in running a site that works and does not get taken advantage of. |
I will not use your data for something new and unrelated without telling you first, and asking again where the law needs me to.
4. Payments and Stripe
When the guide goes on sale, payments run through Stripe, a payment processor used by millions of businesses and certified to the highest card industry security standard (PCI DSS Level 1).
Your card details never touch my site or my servers. You type them into Stripe's own secure checkout, Stripe processes the payment, and I never see the full number.
What Stripe passes back to me is:
- •Your name and email address
- •Your billing country, and postcode where Stripe collects one
- •The amount, the currency, and the date
- •The card brand and the last four digits, so we can both identify the payment if something goes wrong
- •Whether the payment succeeded, failed, or was refunded
I use that to deliver the guide, send your receipt, handle refunds and support, and keep the tax records I am required to keep.
Stripe also uses your data for its own purposes, mainly fraud prevention and meeting its own legal duties, which makes Stripe an independent controller for that part. Their privacy policy covers what they do, and it is worth a read. Stripe sets its own cookies during checkout to spot fraudulent payments.
If you buy the guide, I will add your email to the buyer list so I can send you your copy, any corrections, and updated editions. That is part of the product, not marketing. If you would rather not hear from me beyond the delivery email, say so and I will note it.
6. Who else sees your data
I run this on other people's tools, so those tools handle your data on my behalf. Each one is contractually bound to use it only for what I ask.
Beehiiv
Email list and sending
Your email address, and whether you open or click my emails.
Their privacy policyStripe
Payments
Your card details (entered on Stripe, never on my site), name, email, billing country and the amount you paid.
Their privacy policyVercel
Hosting and site analytics
Your IP address, browser, and the pages you view. Vercel Web Analytics is aggregated and does not use cookies.
Their privacy policyGoogle (Tag Manager and Analytics 4)
Understanding how the site is used
A random analytics ID, pages viewed, referrer, approximate location from your IP, device and browser.
Their privacy policyMeta (Facebook Pixel and Conversions API)
Measuring my ads
Pixel cookie IDs, the pages you view, and a scrambled (hashed) version of your email if you sign up after clicking an ad.
Their privacy policyStape
Server-side tag container at ssst.kanniinjapan.com
The same analytics and ad measurement events, forwarded from my server instead of your browser.
Their privacy policyImprovMX
Forwarding mail sent to my address
Anything you put in an email you send me.
Their privacy policyI may also share data with an accountant or a lawyer if I need professional advice, or with the authorities if the law genuinely requires it. If I ever sell or hand over the business, your data would move with it, and I would tell you before that happened.
I have never sold personal data and I never will. No list rentals, no data brokers, no swapping addresses with anyone.
7. Where your data goes
Vibe Labs s.r.o. is based in the Czech Republic, so your data starts inside the EU. Most of the companies above are based in the United States, though, so it will also be processed there. Where data leaves the UK or the EEA, I rely on the safeguards built into those providers' terms, normally the European Commission's Standard Contractual Clauses with the UK Addendum, or the provider's certification under the EU-US Data Privacy Framework. You can ask me for details of the safeguard covering a specific provider.
8. How long I keep it
- •Your email address: until you unsubscribe or ask me to delete them. After that I remove you from the list, though Beehiiv keeps a minimal suppression record so you are not accidentally added back.
- •Purchase and tax records: as long as tax law requires, which is normally six to seven years from the sale. I cannot delete these early, even if you ask.
- •Analytics data: Google Analytics deletes user-level data after 14 months. Meta and Stripe run their own retention schedules, set out in their policies.
- •Emails you send me: up to three years, so I can pick up an old conversation where we left it.
9. Your rights
Wherever you live, you can email me and ask for any of the following. If you are in the UK or the EEA these are legal rights under the GDPR, and I will honour them for everyone anyway.
- •See it. Ask for a copy of everything I hold about you.
- •Fix it. Tell me to correct anything wrong.
- •Delete it. Ask me to erase it, apart from records I am legally required to keep.
- •Take it with you. Get your data in a portable file, or have me send it to someone else.
- •Object, or ask me to pause. Tell me to stop using it for a given purpose, or to restrict how I use it while we sort something out.
- •Withdraw consent. Unsubscribe from any email, or email me. Doing so does not undo anything I did lawfully before you asked.
Email hi@kanniinjapan.com and I will reply within one month, which is the deadline the GDPR sets. If your request is complicated I can extend that by up to two further months, and I will tell you if that happens. It is free, and I will not make you jump through hoops. I may ask you to confirm you are really you, because handing your data to the wrong person would be worse.
There is no automated decision-making or profiling here that has any legal effect on you. The only sorting that happens is which travel emails I think you will find useful.
If you think I have handled your data badly, please tell me first so I can fix it. You also have the right to complain to a data protection authority without going through me at all.
Mine is the Czech Office for Personal Data Protection, Úřad pro ochranu osobních údajů: uoou.gov.cz, postmaster@uoou.cz. You can equally go to the authority where you live: the ICO in the UK, or your national authority anywhere in the EEA.
10. If you are in California
Under the CCPA and CPRA you can ask me what personal information I have collected about you, where it came from, why I collected it and who I disclosed it to. You can ask me to delete it or correct it, and you can opt out of the "sharing" of personal information for cross-context behavioural advertising.
I do not sell your personal information and I never have. Using the Meta and Google advertising tags described above may count as "sharing" under California law, so there are three ways to stop it: open and switch advertising off, turn on Global Privacy Control in your browser, which I honour automatically, or email me and I will remove you from any advertising audience by hand. I will not treat you any differently for exercising these rights, because there is nothing to treat differently about.
You can make a request through an authorised agent, and you can make one twice in any twelve month period at no cost. Same address: hi@kanniinjapan.com.
11. How I protect it
The site runs over HTTPS, so everything between your browser and my server is encrypted. API keys live in my host's encrypted environment settings and never in the site's code. Your email goes through my own server rather than straight to the email provider, so no keys are ever exposed to your browser. The accounts holding your data are protected with strong, unique passwords and two-factor authentication.
No system is perfect, and I will not pretend otherwise. If there is ever a breach that puts you at risk, I will tell you and the relevant regulator without delay, as the law requires.
12. Children
This site and the guide are for adults. I do not knowingly collect data from anyone under 16. If you are a parent and think your child has signed up, email me and I will delete it.
13. Changes to this policy
The guide is still being built, so this policy will change as things do. The date at the top always shows the current version. If a change actually matters to you, such as a new purpose or a new company handling your data, I will email the list rather than quietly editing this page.
14. How to reach me
Privacy questions, data requests, or a note telling me this page is too long, all go to the same place:
hi@kanniinjapan.comI read every one of these myself, usually within a day or two.